ISLA Santarém 520

Introduction to Tourism

• ApresentaçãoPresentation

  The course Introduction to Tourism aims to provide a solid understanding of the fundamental concepts of the tourism sector, focusing on the structure and functioning of the hospitality industry at both national and international levels. Tourism, as a multifaceted activity, involves destination management, product development, and services related to leisure and hospitality. Within the TESP study program, this course is essential in preparing students with the theoretical and practical foundations needed for future interventions, such as internships and projects. The knowledge gained in this unit will enable students to analyze the tourism market and understand the relationship between supply, demand, and key stakeholders in the sector. The course also promotes the development of practical skills, such as problem-solving and teamwork, by applying Project-Based Learning (PBL) methodology.
• ProgramaProgramme

  1. The conceptualization of tourism 1.1. Fundamental concepts associated with tourism 1.2. The historical evolution of tourism 1.3. Classifications and types of tourism 2. Tourism demand 2.1. Definition and forms of tourism demand 2.2. Characteristics and determining factors 2.3. Motivations associated with tourism demand 2.4. Tourism consumption and the profile of the new tourism consumer 3. Tourism supply 3.1. Definition, characteristics, and components 3.2. Tourism activities (businesses) 4. Tourism information sources 4.1. Statistical sources 4.2. Indicators of tourism demand and supply 4.3. Statistical evaluation measures 5. The impacts of tourism 5.1. Economic, socio-cultural, and environmental impacts 5.2. Tourism and sustainability
• ObjectivosObjectives

  O1. Understand and define the fundamental concepts associated with tourism, analyse the historical evolution of tourism and identify the multidisciplinary nature of tourism; O2. Know the forms, characteristics and factors of tourist demand, and understand the motivations and profile of the new tourist consumer; O3. Understand the concept of tourist offer and explore the tourist activities and businesses that combine to create a complete tourist experience; O4. Identify the importance of statistical sources and indicators to evaluate the tourism market and understand trends and patterns in the tourism sector. O5. Identify and analyse the impacts of tourism and discuss the concept of sustainable tourism.
• BibliografiaBibliography

  - Cunha, L. (2013). Economia e Política do Turismo. 3ª Edição. Lisboa: Lidel - Cunha, L., Abrantes, A. (2019). Introdução ao Turismo. 6ª Edição. Lisboa: Lidel. - Fletcher, J., Fyall, A.; Gilbert, D., Wanhill, S. (2018). Tourism – principles and practice. (6th ed.). London, England: Perason. - Page, S. P., & Connell, J. (2020). Tourism A Modern Synthesis (5th ed.). Andover, UK: Routledge - Sharpley, R., & Stone, P. R. (2018). Tourism and Development: Concepts and Issues. Channel View Publications.  
• MetodologiaMethodology

  Presencial: 1. theoretical-practical teaching: Presentation of concepts and discussion of programme contents. 2. Laboratory practice: Technical visits to tourist destinations to observe and understand the tourist industry in situ; Field research in tourist destinations; Critical analysis of case studies related to the tourist phenomenon and classroom debates. 3. Simulated practice: The practical sessions will focus on Project and Problem-Based Learning (PBL), where real scenarios will be discussed and students will be encouraged to propose solutions and projects in groups, applying the fundamental concepts exposed and developing practical skills,   Autonomous: 4. Consolidation of the content taught in class by researching additional information on the different topics covered and developing additional work related to solving concrete problems and group dynamics.
• LínguaLanguage

  Português
• TipoType

  Semestral
• ECTS

  5
• NaturezaNature

  Mandatory
• EstágioInternship

  Não
• AvaliaçãoEvaluation

  Descrição	Data limite	Ponderação
  Teste de Avaliação	19-01-2026	50%
  Trabalho Individual e Apresentação Oral	10-11-2025	20%
  Participação em Sala de Aula (Exercícios)	Ao longo do Semestre	20%
  Aula Aberta	Outubro	10%

  * A redação e apresentação deve seguir as normas de elaboração dos trabalhos acadêmicos do ISLA Santarém.