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ISLA Santarém 4944

Quantitative Methods

Digital Marketing and Electronic Commerce
  • ApresentaçãoPresentation
    The Applied Quantitative Methods Curricular Unit aims to provide students with knowledge and tools that help in the area of study.
  • ProgramaProgramme
    1. Numerical patterns and relationships 2. Estimation and numerical calculation 3. Patterns and Functions 4. From patterns to algebra – equations 5. From patterns to algebra – inequalities 6. Graphs and Functions 7. Limits and continuity of functions
  • ObjectivosObjectives
    The objectives of the curricular unit are: - Develop the reasoning capacity of students; - Providing the basics of quantitative methods, usually applied in the fields of economics and management; - Provide students with knowledge regarding the selection of methods and processes that are best suited to solve a particular problem; - Use correctly the language of mathematics in the development of calculation techniques that build or deepen knowledge essential to the continuance of studies in the following years. At the end of the curricular unit the student should be able to: - Master the fundamental concepts related to infinitesimal analysis. - Identify the different types of equations, inequalities and real functions of a real variable. - Predict and characterize the functions to be used in practical application. - Apply the techniques of calculation in different situations
  • BibliografiaBibliography
    Aires, Luís M. (2010). Conceitos de Matemática – Fundamentos para as ciências da vida. Edições Sílabo. Luis, Gregório e Ribeiro, C. Silva, (1995). Álgebra Linear. McGraw-Hill de Portugal, Lisboa, 1985 Tan, S. T. (2010). Applied Mathematics: for the managerial, life, and social sciences (5th Ed). Brooks/Cole Recursos Didáticos
  • MetodologiaMethodology
    The teaching approach adopted is based on the active method, encouraging co-operative (peer) and creative learning. Face-to-face: 1. theoretical-practical teaching: Presentation of concepts and discussion of programme contents. 2. Laboratory practice: Completion of worksheets to analyse and interpret the results obtained; Critical analysis of case studies related to the subject area of the course. 3. Simulated practice: Scenarios and situations that allow students to explore real-world situations related to the subject area of the course, applying the fundamental maths concepts exposed and developing critical thinking. Autonomous: 4. Consolidation of the content taught in class by researching additional information on the different topics covered and developing additional work related to solving concrete problems and group dynamics.
  • LínguaLanguage
    Português
  • TipoType
    Semestral
  • ECTS
    6
  • NaturezaNature
    Mandatory
  • EstágioInternship
    Não
  • AvaliaçãoEvaluation

    Descrição dos instrumentos de avaliação (individuais e de grupo) testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação

    Teste 1

    Consultar moodle de acordo com a turma.

    50%

    Teste 2

    Consultar moodle de acordo com a turma.

    50%

    (...)

     

     

     

    Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...